My app not showing in google play search jobs
I'm in need of a Laravel developer to create a web application, which will feature user authentication, database integration, and payment gateway integration. Key requirements: - User Authentication: The application should have a solid user authentication system to ensure data security. - Database Integration: A seamless integration of the database to store and retrieve information efficiently. - Payment Gateway Integration: The website is to support online transactions, hence, the payment gateway integration is crucial. - Web Design: The website should have a creative design in line with a creative theme. Content Management: I plan to manage content updates on the website through an admin panel. This means that the developer will need to build a user-friendly admin p...
We're looking for a tale...our establishment. Here's the breakdown: - We want an emphasis on the food preparation and the presentation which will showcase our menu and our professional chefs in action. - The customer experience should also be highlighted to show future patrons what they can expect when dining with us. - Our restaurant's decor and environment should play a part in the video as well, giving viewers a visual tour of our place. The ideal candidate would have experience in filming for the hospitality industry and have a penchant for telling engaging stories through the lens. Available portfolio of your previous works would be a plus in guiding us to make a decision. We look forward to receiving your bids and working with yo...
I'm in search of a diligent and detail-oriented individual to assist me on a part-time basis with data entry tasks mainly in the finance sector. Key Responsibilities: - Data Entry: You will be responsible for inputting and maintaining various financial data into spreadsheets and databases. - Accuracy and Attention to Detail: Ensuring the provided data is accurately entered, including cross-referencing and validation. - Data Quality: Assisting in maintaining the quality of the data and suggesting improvements where necessary. Skills and Experience: - Proficiency in Microsoft Excel is a must as this will be the primary tool used. - Previous experience in finance-related data entry is advantageous but not mandatory. - Strong attention t...
I'm in need of an SEO expert who can assist me in improving the search engine rankings for my 2 e-commerce sites Zen-Cart based shopping carts (both sites are pretty similar, both hosted on the same server). Key Requirements: - The website primarily consists of product listings (shopping cart) hence familiarity with e-commerce SEO is essential. - The focus of our SEO efforts will be on improving the search engine rankings to attract more organic traffic. Fix Google indexing and make sure there are no error pages. Skills and Experience: - Proven track record of improving search engine rankings for e-commerce websites. - Strong understanding of SEO principles and best practices. - Proficiency in keyword research and optimizat...
I'm seeking an expert audio engineer who can produce a high-quality WAV sound format file that records music in gigabyte quality. The resulted file needs to be compatible to play on various platforms including but not limited to YouTube, Spotify etc. Specifics: - The file should offer unlimited recording capability, with no restrictions in terms of length. - Must possess proven experience in music editing and file formation. Skills in working specifically with WAV formats is a plus. - Familiarity with audio quality requirements for various platforms (YouTube, Spotify, etc.) is crucial. The importance of quality, compatibility, and versatility in this project cannot be overstated. Applicants should bid with relevant portfolio samples ...
I need a freelancer to search for the "Business Directory" URL on 342 websites. The websites are in the following sheet (I have added business directory URLs for the first four entries, as a sample): You will search for the business directory URL on each website, then enter the URL in the "Business Directory" column of that Google Sheet. (Note: some websites don't use the exact term "business directory". What I'm looking for is the web page on each site that contains the list of businesses in each city, so the business directory could be called something else, for example "business listings".) The task is a one-time search. My budget is $20. This is an excellent project fo...
I'm looking for an experienced Android app developer to assist me in finalizing my app for release on the Play Store. The app is already in development, but there are a few key tasks that need to be completed before it can go live. Key Responsibilities: - Finalizing the app for release on the Google Play Store - Assisting in resolving any existing bugs or issues - Implementing any last-minute changes or updates as necessary Ideal Skills and Experience: - Proven experience in Android app development - Understanding of the Google Play Store submission process - Ability to troubleshoot and resolve bugs effectively - Experience in handling last-minute app updates before...
...paper cell records from Google Take Out that need to be converted into an easily searchable and readable format. Key points: - Data formats: Both digital and paper - Required output: PDF document - Analysis: I need you to analyze the number patterns for this data, specifically looking at numbers used once versus those repeated over multiple years. This analysis should be done thoroughly and presented in a clear, easy-to-understand manner. Ideal freelancer skills and experience: - Proficient in data conversion and organization - Skilled in creating and working with PDF documents - Experience in data analysis, especially patterns and number analysis - Ability to create visual representations, such as charts and graphs - Strong attention to detail and ...
I am in need of an interactive affiliates page for my website that showcases sister radio stations globally. This page should have a map with icon markers pinpointing station locations, a search feature to find stations by name or zip code, and a list of station names accompanied by location information. Map should allow zoom and going to country specific. So users can see entire map of their country with locations. Ideally we want world map to show first. I want tabs where users can switch between USA or world map. This page will go onto and can be with html 5 and css and js. Key Features: - Display of Sister Radio Stations: - An interactive map should be the centerpiece of the affiliates page, showing all sister radio station locations globally. - A ...
I'm currently in need of an AI Engineer, specifically experienced with Python, to resolve some issues related to our RAG architecture and vector similarity search. Here's a general overview of the project: - Troubleshoot and resolve issues in the RAG architecture - Enhance the efficiency of the existing vector similarity search - Implement suitable solutions for seamless integration with other systems Ideal candidates should have: - Strong background in AI and experience with Python - Prior experience with RAG architecture and vector similarity search - Excellent problem-solving and troubleshooting skills - Good communication and ability to work in a team Your contribution will be crucial to the overall performance and functional...
As the main user of a system integrated with Google Sheets and Zapier, I'm currently grappling with some performance issues. Concretely, there's a challenge with incorrect data output from our automated data and workflow program. I'm seeking an expert to: • Conduct a thorough audit and maintenance of our data-entry automation and workflows • Identify the root cause of the inconsistent output, and provide tailored solutions • Enhance the reliability of the system overall to prevent any future issues. Presenting a solid proficiency in Google Sheets, Zapier, and workflow optimization, your skills will indeed come in handy for the successful troubleshooting, rectification and enhancement of the system. Efficiency and a keen eye to det...
need someone to do keyword research for low competition keywords for a small channel with high search results. my niche is in the entertainment space. so any videos entertaining in the entertainment space is fine. it needs to be based in the united states as well
I am in need of a document management software that will be compatible with Windows& Mac. This software is intended for use by business professionals, so it should be user-friendly, efficient, and secure. Key Features: - The software should include a document scanning feature, making it easier for users to transfer physical documents into the digital realm. - It should also offer a filing system that is organized and intuitive, ensuring that users can easily locate and retrieve the documents they need. I require a freelancer who has experience in developing document management software, particularly for Windows. The software should be designed to handle a large volume of documents while maintaining high performance. A strong understanding of cybersecurity and access...
I'm looking for a talented CGI or VFX specialist to enhance the visual appeal of a banner. The purpose of this enhancement is to create a captivating effect that evokes a futuris...captivating effect that evokes a futuristic and technological atmosphere. Key Elements: - Realistic Textures: I envision the final product to have a tactile quality that's close to real life. - Dynamic Lighting Effects: A play of light and shadow is essential in achieving the futuristic vibe. Your role will be to merge these elements seamlessly into the banner to create a cutting-edge, visually striking piece. This project will not only require technical skills, but also a keen aesthetic eye for detail and coherence. Experience in similar projects or a strong portfolio ...
I'm seeking a talented saxophonist proficient in playing Smooth Jazz for a solo performance in New Orleans. The saxophone player must: * Be familiar with and able to play various smooth jazz tunes * Have excellent solo performance skills Ideal candidates should have prior experience in similar performances and be able to adapt smoothly to changes that may occur during the live performance. The project requires a dedicated, enthusiastic and professional saxophonist comfortable with performing solo, without any band or other musicians. Experience in live performance and a passion for smooth jazz are essential for this role.
...web project to life. As a front-end developer, you will play a crucial role in designing and implementing the user interface and user experience for our website. Key responsibilities include: 1. Translating design mockups and wireframes into high-quality code. 2. Building responsive and interactive user interfaces that engage and delight users. 3. Collaborating with back-end developers and designers to ensure seamless integration of front-end and back-end components. 4. Optimizing website performance and ensuring cross-browser compatibility. 5. Implementing best practices for accessibility and usability. 6. Testing and debugging code to identify and fix issues promptly. 7. Staying up-to-date with the latest trends and technologies in front-end development. Require...
I'm in search of a Google Ads expert to help me create a campaign that's focused on generating more leads for my local car rental company. Key Requirements: - Experience with Google Ads: Proven track record of creating, optimizing, and managing successful Google Ads campaigns that have significantly increased leads for businesses. - Understanding of Local Audience: Ability to target and engage with local customers effectively. - Knowledge of the Car Rental Industry: It would be a great advantage if you have worked with car rental companies before or have a good understanding of the industry. The goal of this project is to increase the number of potential customers who show interest in renting our cars and eventually convert into ...
...integrate an open-source search function, like Elastic Search or Solr, into my application. The app's search utility must be optimized to suggest relevant products to the user based on input, even for spelling errors. For example, when searching for "Poma", it should suggest "Puma", "Puma shoes", or "Puma Tshirts". Details about the project: - The search index size would be small, accommodating less than 10,000 items. - It will focus on product search within the application. - The search results need to be sorted by relevance for better user preferences. Ideal Skills and Experience: - Proven track record of implementing and optimizing search functions. - Strong knowledge of open-sour...
I am in need of an Internet search executive residing in Iraq, with strong proficiency in Kurdish and Arabic, for an engaging project. The ideal candidate should possess the following qualifications: - Proficiency in Google and social media scanning - Excellent English communication skills - Experience in conducting keyword research - Ability to perform data collection and analysis While I have not specified an industry or topic for focus, the candidate should be versatile and adapt to various subject matters. Your role will primarily involve conducting internet-based research, including keyword research and data collection and analysis. To succeed, you should be proficient in Kurdish and Arabic languages, as well as Goo...
My primary focus is boosting product sales and traffic through Google Ads. Key requirements for this project are: - Strong skills in setting up and managing Google Ads campaigns. I'm keen on hiring someone who can optimize these adverts to maximize sales. - Experience with On-page SEO is essential. I'm looking at improving the visibility and performance of my website through effective on-page SEO techniques. - Understanding of e-commerce businesses. My main objective is to increase product sales, so having a background in similar projects or e-commerce businesses will be beneficial. A freelancer with a proven track record in improving sales using Google Ads and strong On-page SEO skills will be the perfect fit for...
I'm in the services industry and specifically offer tree service. My main goal is to increase our visibility on Google Maps in order to attract more customers. Key Requirements: - Improve our Google Maps ranking. - Use SEO strategies that are effective for local service businesses. Ideal Freelancer: - Experienced in local SEO and Google Maps ranking. - Has worked with service-oriented businesses before. - Understands the nuances of the tree service industry.
...made a significant discovery in the "Distribution of Prime Numbers" that could have a profound impact on the Riemann Hypothesis. I need an academic researcher to assist me in sharing this discovery with institutions like the Clay Institute and others. Key responsibilities will include: - Approaching the Clay Institute and other mathematical institutions to showcase my research. - Compiling a detailed written report that clearly and accurately conveys the implications of my findings. - Ensuring that my research is presented in a manner that is accessible to a wide audience, especially those in the mathematical community. The ideal candidate should have: - A strong background in mathematics, particularly in prime ...
I'm in need of a thorough background check of a potential employee in Malaysia. This requires searching for and providing information on criminal convictions, arrests, and sentences. Key Requirements: - Check for Convictions, Arrests, and Sentences: The primary aim of this screening is to uncover any past criminal activities of the candidate. - National Level Records: The search should focus only on national level records. The findings will be used for: - Employment Screening: The purpose of this check is to evaluate the potential risks posed by the candidate and make a well-informed hiring decision based on the facts presented. Ideal Candidate: - Experience: A background in legal work, law enforcement, or private investigation would be beneficial. - ...
...looking for a skilled developer to set up my WooCommerce site with Payu as the payment gateway. The site will showcase and sell both physical and digital products. The main aim of this project is to get my products listed on Google Shopping through Google Merchant Center. The ideal candidate for this project should have: - Proficiency in Woocommerce site development - Experience in integrating Payu as a payment gateway - A track record of setting up and integrating Google Merchant Center with WooCommerce sites for Software Products. - An understanding of the intricacies of listing products on Google Shopping - Prior experience in setting up and managing online and in-store inventory on Google Merchant - Must b...
I am looking for someone with experience of setting up Google Drive for organisations. We are a small non-profit with remotely working staff, so want to improve our secure file storage, organization, and collaboration. We've been using Google Drive but not all team members can access folders at present. Primary Job Requirements: • Understanding of Google Drive and cloud-based storage systems. • Capability to construct a system that collaborates and shares text documents and spreadsheets efficiently. Key Job Skills: • Google Drive expertise • Cloud-based storage systems knowledge • File management and sharing skills Please only apply if you have experience of setting up Google Drive for an organisation.
As a diligent user of Google Drive, I'm seeking a proficient developer who can create a program using Google App Script to arrange my Google Drive files in a hierarchical manner. Let's make searching and organization efficient and automated! the specific features I am looking for well be explained in private The ideal freelancer for this project would have extensive experience with Google App Script and an understanding of how Google Drive works. You should have created similar file management tools previously, and have a knack for creating user-friendly interfaces. Efficiency is key, as is the ability to work on a tight timeline. I look forward to working with a problem-solver who can make my file m...
...essential information such as contract address, total supply, tax details, instructions on how to buy the coin, and social media links. - It should not only be visually appealing but also inspired by a blend of the best existing websites in the field. Style: - The design should follow a minimalist and modern style, keeping the site clean and easy to navigate. Requirements: - Please provide samples of your previous work in your application. Ideal Skills and Experience: - Proficiency in Figma is a must. - Prior experience in designing websites for cryptocurrency or other relevant industry would be highly preferred. - Strong portfolio showing minimalist and modern design aesthetics. I'm looking forward to receiving proposals that showcas...
I'm in need of an HTML JS developer to refresh the front-end of my existing website. My web site uses pages that have components generated in JS. Many of the properties are created / set in javascript are difficult to support and change. I would like the properties moved to a CSS file where they can be set more easily. I need a developer who works hard and long hours like myself. Obviously excellent HTML/CSS/Javascript are essential for the right developer. May lead to more work doing exciting new development . .
...proven track record in the real estate industry, particularly focusing on residential properties. As someone who knows how important SEO plays in the organic growth and visibility of a website, I expect you to employ top-notch strategies in improving my website's reach and visibility. Your tasks will include: - Increasing the organic traffic on my website, - Enhancing my website's search engine rankings, - Driving up conversion rates on-site, - Working on online reputation management by removing any negative comments. Ideal candidates should have: - Specialized experience in SEO for real estate, most notably residential properties. - The ability to implement effective SEO strategies for real estate. - A track reco...
We're looking for experienced female UGC creators to help us showcase our innovative medical scrubs designed specifically for Hijabi/Muslim women. What you'll do: - Create high-quality image and video content for TikTok...image and video content for TikTok and Instagram Reels. - Highlight the functionality, comfort, and style of our scrubs. - Share your experiences as a Hijabi medical professional including the challenges you face with regular scrubs (optional). Who you are: - Experienced UGC creator with a strong portfolio. - Based in Kuwait or Dubai. - Bonus points: Registered nurse or doctor with experience using medical scrubs. Note: We understand that some creators may not be comfortable showing their faces. You can still apply! We welcome creative ap...
I'm looking ...talented designers who specialize in crockery design, specifically focusing on dinnerware and serveware. The design style should be predominantly modern. Key Requirements: - Design modern-style plates, bowls, and cups. - Provide conceptual plans and concrete design blueprints for mass production. - Experience in ceramics or glassware design is a plus. Ideal skills: - Strong creative and art skills - Knowledge of current design trends related to dinnerware and serveware. - In-depth understanding of materials utilized in production, predominantly ceramics - Ability to create designs suitable for large scale manufacturing. I am aiming to create a unified and appealing dinnerware and serveware collection, your experience and creativity will ...
...made a significant discovery in the "Distribution of Prime Numbers" that could have a profound impact on the Riemann Hypothesis. I need an academic researcher to assist me in sharing this discovery with institutions like the Clay Institute and others. Key responsibilities will include: - Approaching the Clay Institute and other mathematical institutions to showcase my research. - Compiling a detailed written report that clearly and accurately conveys the implications of my findings. - Ensuring that my research is presented in a manner that is accessible to a wide audience, especially those in the mathematical community. The ideal candidate should have: - A strong background in mathematics, particularly in prime ...
...for a reliable, dedicated and knowledgeable VA on a long term basis. Our company operates within cryptocurrency and finance, making it highly beneficial that the selected VA has a strong understanding of this field. As a VA, you will play a pivotal role in managing various tasks associated with our crypto-related platforms, including a YouTube channel, social media accounts, a blog, and a Telegram community. Key Responsibilities: Research and Summarization: Conduct research on new crypto products, trading companies, and product features. Summarize findings in visually appealing Excel sheets or Designs or reports for easy comprehension. Partnership Outreach: Reseacrch & Contact potential partner programs to explore collaboration opportunities. Negotiate sp...
I am in need of an experienced SEO specialist to help improve the rankings of my website on Google. The primary goal is to boost our visibility on this popular search engine. Key Responsibilities: - Review and optimize the website content - Implement on-page SEO strategies - Conduct keyword research and analysis - Develop and execute a comprehensive SEO plan Ideal Skills: - Proven experience in SEO, particularly in improving rankings on Google - Proficiency in keyword research tools and techniques - Strong grasp of search engine algorithms and ranking factors - Excellent analytical and problem-solving abilities - Good communication skills to report progress and suggest recommendations. Please only apply if you have a track ...
...need 50 Social Media Posters to Post in Instagram and Facebook, I'm searching for a skilled graphic designer to create engaging and informative posters for our brand's content on Facebook and Instagram. These posters will have three significant purposes: Promotion of our services and products, increasing brand awareness, and sharing informative content. Our target audience is middle-aged adults, so it's crucial that your designs are tailored towards this demographic, appealing to their taste and preferences. Key Qualifications: - Extensive graphic design experience - Proficient in social media design best practices - Deep understanding of the interests of middle-aged adults - Ability to balance promotional, informative, and brand-related content in...
...its core features and functionalities. - Attention to detail: Accuracy in presenting the software's UI and functionalities is crucial. - Professionalism is key: The video should be polished and professional, suitable for a corporate audience, including potential investors. Skills Required: - Proficiency in creating screencast videos - Strong video editing capabilities - Ability to present complex software information in a digestible and engaging manner - Understanding of investor-oriented content creation This project will play a key role in our marketing efforts, and as such, we're looking for a creator with a portfolio of high-quality, professional videos. The successful freelancer will be able to deliver a video that not only show...
I'm seeking a seasoned sound editor, specialized in podcast editing to take my podcast audio to the next level. Here's a rundown of what I need: - Podcast Editing: With each episode running over 20 minutes, the project requires careful editing without losing essential content. You'll need to have a keen ear for detail, storytelling, and pacing, maintaining a flow that keeps listeners engaged. - Sound Quality Improvement: Making the production audible for streaming is paramount, where the expert skill in mixing, mastering, and sound enhancement comes into play. Experience in creating crisp, clean, balanced audio that sounds great on any device is a must. - Experience: Ideally, you should have significant experience in podcast editing...
...can create an advanced Productivity app. like Regain screen time + Focus only for Android. The app should have the following features: - All apps Usage - App Reminders: for Example: When the user selects any app for reminder. Let's YouTube as an example. When the user opens Youtube on his phone, a pop- up will appear asking for how long you wants to use youtube. 5 minutes 10 minutes 20 minutes. If the user selects 5 minutes, then a pop-up will appear again if he uses it for 5 minutes. Just like the Regain app. - Separate screen for whatever permission is required. - Bottom Navigation with two button: 1. Home: Show the top app usages time, then selected app open like youtube open 3, Instagram open 5. 2. Apps : Shaw the ap...
I'm looking for a skilled app developer to create a modern and minimalistic social media platform for Android and iOS. This app is to be built in phases. In the first phase, we could target a minimalist set of features: Please note that we are very crunched on budget so please do not expect this to be a high picketing ticket. App Initial Features: - User Registration: A smooth and secure registration process is crucial. - News Feed: The app should include a dynamic, intuitive news feed. - Messaging: A reliable and user-friendly messaging system is a must. - Video Feed: Ability to host and play videos within the app. Ideal Candidate: - Proven experience in developing Android and iOS apps. - Proficiency in ...
...seeking a skilled Android app developer who can design an app with a built-in AI that plays Carrom Pool, offering a fun and competitive user experience. The AI should have a unique functionality - auto play. The main elements of this project include: - Incorporating user registration/login feature - Implementing more features - Integrating AI to play the game The freelancer for this project needs to have a strong experience in gaming app development and AI integration. Expertise in creating AI's that can auto-play within a game design is crucial. It will be an added advantage if you've had specific experience with Carrom or similar ball-and-striker games. Your task will be to create an app where the user ...
I'm in need of a skilled Flutter developer who's experienced with the audio_service plugin. This Flutter app is primarily focused on background audio capabilities. Here's an overview of what I'd like to achieve: - **Continuous Playback**: The app should be able to play audio continuously without interruptions. - **Background Functionality**: The audio should keep playing even when the user switches to other apps. - **Pause & Resume**: Users should have the ability to pause the audio and resume it at their convenience. Ideal candidates should have: - Strong experience in developing Flutter apps - Prior experience with the audio_service plugin - Good understanding of working with audio in mobile applications
I'm in need of a freelancer who can help with B2B lead generation with a focus on the consumer goods sector. Key responsibilities: - Generate targeted leads: The main responsibility will be to find and gather leads specifically within the consumer goods sector. These leads should be from businesses, not from consumers themselves. - Specific decision-maker contacts: I need contact details for specific decision-makers within the consumer goods companies. These contacts should be the key individuals who play a role in making purchasing decisions. Ideal Skills: - Experience in B2B Lead Generation: A strong background in B2B lead generation is essential for this project. - Knowledge of the Consumer Goods Sector: A good understanding of the cons...
I will send you video showing the problem but you need to have iphone to replicate and solve it.
I am in need of a skilled individual to help me with a Google ads campaign for my sports memorabilia business. The focus of the project is: - **Location:** The initial focus will be on the Melbourne market, so I need someone who understands this market and can tailor the campaigns accordingly. - **Goal:** The primary aim of the campaign will be to generate leads. I want to attract potential customers interested in sports memorabilia. - **Services:** Although I offer custom framing and fundraising services as well, the campaign will mainly revolve around sports memorabilia sales. Ideal candidates for this project should have: - **Google Ads Expertise:** Demonstrable experience in running successful Google Ads campaigns is crucial. - **...
Seeking a Google Playstore account for instant entertainment and games app deployment, with a focus on teenagers. In brief: - I aim to bypass the testing process prevalent in the usual account creation. - The focus of my app portfolio will be on applications that cater to the teenage demographic. Ideal Freelancer: - Experience with Google Playstore account transactions. - Proficiency in developing and publishing entertainment and games apps. - Understanding of the teenage market and its preferences.
My main objective is to drive product sales through a focused Google ad campaign. I need a freelancer that can: - Understand the beauty industry and the dynamics of promoting online courses. - Harness this understanding to create a strategic Google ad campaign, aimed at intermediate learners. The campaign should stand out visually but also contain content that speaks directly to intermediate learners looking to improve their beauty expertise. Experience in the beauty industry is desirable, but more importantly, I'm looking for someone who can demonstrate a solid track record in managing successful Google ad campaigns tailored to specific audiences. Familiarity with online education platforms is a plus.
...screen, a login page with Facebook login, Google login, and email/password authentication, a WebView pointing to , and integration with Wonderpush for push notifications. 2. Project Objectives To develop a user-friendly and functional mobile application that allows users to log in through multiple authentication methods and access the website via an integrated WebView. The app should also be capable of sending push notifications. 3. Required Technologies Framework: Flutter Languages: Dart Compatibility: Android and iOS Push Notifications: Wonderpush 4. Feature Details 4.1. Loading Screen Description: A simple loading screen displaying the app logo and a loading animation. Display Duration: 2-3 seconds or until the app is ready. 4.2. Login Page Desc...
Rebuilding a fullscreen section in Elementor on your server Content Homepage / Fullscreen Section: Animated font Animated flipping image menu Please only report freelancers who can realize this today. It is not a very big task Thank you
...a professional content creator skilled in human development to provide me with 30 video scripts and ideas for my business centered on getting rid of old block how nervous system control you, personal growth, overcoming fears, and building self-confidence. Each script should be educational and informative, while maintaining a concise length of 1-3 minutes. Key Requirements: - A solid understanding of human development, personal growth, and related topics - Proven experience in creating concise and engaging video scripts - Ability to convey complex information in an easy-to-understand manner - Strong writing skills with a focus on educational content - Previous experience with similar projects is highly preferred Your work will play a crucial role ...
