Challenge! Webdesign for high conversion rate

Create an image of a website based upon [this][1] mockup. You are also welcome to not base it on the mockup, but in this case, please submit your answer to the mockup task, so we can accept the mockup before you work on the image. You are, of course, also welcome to just create the image without basing yourself on any mockup, but then the risk of your submission not getting accepted is higher. We will accept other mockups than the mockup, which has already been contributed there if your mockup is better, or at least provides something significantly new and inspiring. For further details about this task, please have a look [here][2].