This project requires a client-updateable list of categories, sub-categories and product listings with the ability to create and manage advertising campaigns targeted to a specific category, sub-category or product or any combination of those three.
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The advertising manager component would need to capable of ad tracking, managing advertisers, advertising campaigns, budgets and be able to track and report on ad impressions and clicks.
## Deliverables
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Project Specifications:
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This project will need to be modeled after and function similar to <[login to view URL]> including the website’s search capabilities and featured product area. The client would need to be able to administer the site through a username/password protected page and have the ability to add, edit or remove categories, sub categories and vendor details (with ability to upload a vendor logo at a specified size).
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The main difference is that it needs an advertising manager capable of targeting a specific vendor’s details page along with targeting the homepage and any category or sub category. The advertising manager would need to manage multiple advertisers, advertising campaigns (with budgets), the ability to charge by clicks or impressions and the ability to track those campaigns and generate reports.