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geneva, switzerland
It's currently 5:50 AM here
Joined October 2, 2014
1 Recommendation
Sergio B.
@sergiobobadilla
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geneva, switzerland
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Digital Marketing Specialist
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Portfolio
Portfolio
Social media management
Augemented reality
Innovation
SEO - International Cocoa Initiative
Chiptraining
Digital Marketing Audit
Social media management
Augemented reality
Innovation
SEO - International Cocoa Initiative
Chiptraining
Digital Marketing Audit
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Experience
Digital Marketing Specialist
Feb 2021 - Jul 2021 (5 months, 4 days)
● Produce written articles and conduct interviews on digital marketing topics in French and English
https://www.gbnews.ch/user/sergio+bobadilla/
● Develop the GBN's the CRM strategy proposal
● GBN's Social media management (LinkedIn, Instagram, Facebook, Twitter, and YouTube)
Digital Media Consultant
Apr 2019 - Oct 2019 (6 months, 2 days)
● Develop the search engine optimization strategy (SEO)
● Develop automated reports (website, SEO, and AdWords)
● Support some communications activities
Digital Marketing Manager
Feb 2013 - Feb 2017 (4 years)
● I implemented Ford ́s digital ecosystems through knowledge of the operation of key areas such as B2C, digital campaign media, creative, CRM programs, social media, and analytics
● I developed more than 300 digital campaigns of branding and conversion (landing pages, AdWords, display, video, mobile, and programmatic media buying)
Education
Digital Marketing Diploma
(Less than a year)
Digital Marketing Diploma
(Less than a year)
Intensive english course
(Less than a year)
Qualifications
E-commerce
Cad School Geneva
2019
1) Plan and execute an e-commerce project
2) Choose the platform and technologies to use
3) Manage sales, receipts, deliveries
4) Improve users' buying experiences
5) Target the most interesting buyers
6) Increase online sales
7) Respect national legislation
8) Respect the rules of consumer protection
9) Analyze results and optimize performance
Google Ads
Goobec
2010
How to create Adwords and Display campaigns in Google´s ecosystem.
Google Analytics
Goobec
2017
How to tag digital platforms, and how to use Google Analytics
Publications
HOW CAN A DIGITAL MARKETING SPECIALIST HELP YOU GROW YOUR BUSINESS?
Geneva Business News
SME’s are essential for the economic development of every country. In Switzerland, SMEs represent 99.7% of the total enterprises in the country. Moreover, they provide work for 67% of the total population. 88% of swiss enterprises have been affected by the situation caused by COVID-19, particularly in the retail, catering, cultural and sporting sectors.
To read the full articles click here: https://www.gbnews.ch/how-can-a-digital-marketing-specialist-help-you-grow-your-business/
CONSEILS POUR RÉALISER UN AUDIT MARKETING DIGITAL DANS VOTRE ENTREPRISE EN 2021
Geneva Business News
En période de coronavirus, la question la plus fréquemment posée par les entreprises est : Comment savoir si nous avons la bonne stratégie marketing ? Tout d’abord, notre conseil serait de faire un simple audit pour savoir si l’entreprise dispose de tous les éléments nécessaires pour développer sa stratégie.
To read the full articles click here: https://www.gbnews.ch/conseils-pour-realiser-un-audit-marketing-digital-dans-votre-entreprise-en-2021/
CLUBHOUSE’S GREAT CHALLENGE
Geneva Business News
We have a new player in the social media ecosystem, and it’s Clubhouse. The new audio app was launched in April 2020 at the beginning of COVID-19 but its popularity explosion began in early 2021.
Clubhouse has 10 million weekly active users, up from 600,000 in December 2020, and a valuation of $1 billion US.
To read the full article click here: https://www.gbnews.ch/clubhouses-great-challenge/
QUE SONT LES “NON-FONGIBLE TOKENS” (NFT) ET COMMENT FONCTIONNENT-ILS ?
Geneva Business News
Que sont les Non-Fongible Tokens ?
Tout d’abord, il est important de définir ce que sont les NFT. ” Le non-fongible token est une unité de données sur un registre numérique appelé blockchain, où chaque NFT peut représenter un élément numérique unique.
To read the full article click here: https://www.gbnews.ch/que-sont-les-non-fongible-tokens-nft-et-comment-fonctionnent-ils/
COMMENT CONSTRUIRE UNE STRATÉGIE PUBLICITAIRE EN 2021 AVEC UN PETIT BUDGET ?
Geneva Business News
Je partage donc cinq astuces pour créer une stratégie publicitaire avec un petit budget.
To read the full article click here: https://www.gbnews.ch/comment-construire-une-strategie-publicitaire-en-2021-avec-un-petit-budget/
5 TOP STRATEGIES FOR A SUCCESSFUL BUSINESS DIGITAL TRANSFORMATION
Geneva Business News
Before the COVID-19 pandemic, many small and medium-sized enterprises (SMEs) did not prioritize digital transformation.
The economic impact of COVID-19, however, changed ways of doing business. The question is: do SMEs understand what a successful digital transformation means in practice?
To read the full article click here: https://www.gbnews.ch/5-strategies-for-a-successful-business-digital-transformation/
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Log in to discuss any details over chat.
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