Hi,
I am a product manager used to work with eBay in product and marketing functions.
While I still need to know the specific details of your product, I would suggest we take up in the below ways.
1. Identify your target demography. Are they kids or adults, location specific, etc. Build campaigns and content around them.
2. Send bulk emails using mail chimp or send grid. Analyze who engage with your mail and see their demographics
3. Run creative Facebook ad campaigns. Identify target segments and engage more with them.
4. Once the target demographics are identified and leads generation is optimized, we need to look at your homepage and landing page and optimize the same.
5. To improve the sales per customer ratio we need to look at your current sales and come up with a strategy that will appeal to your customers.
I would need to look at your conversion numbers and sales figures for that. Also do you already have a website?
I'm quoting a price based on weekly engagement.
Thanks,
Guna