Business Project

INSTRUCTIONS: For this Assignment, you will firstly choose which Company you wish to focus on: NEWSCORP You will then base your further research on this Company to evaluate and apply the specific People Management problem/argument as identified in the Question within each relevant SECTION. SECTION ONE: ESSAY ‘INDIVIDUAL AND TEAMS/GROUP’ (weighting 40%) ‘People value their individuality and enjoy the right of self expression. Membership of a group means giving up some of that personal identity. The real skill of management is therefore to make full use of people’s individuality for the mutual benefit of the group as a whole.’ (Mullins 2010 p306) Consider this statement with regard to the Organisation you have chosen and detail how an effective manager may apply this advice. Identify and discuss the particular challenges which may arise within the specifics of your chosen Organisation. As a guide, your ESSAY may incorporate some of the following points:- • Discuss the type of people who you consider may be most effective for the Organisation, describing and evaluating the relevant aspects. • Assess the type of problems individuals may experience when negotiating with other people within, or externally involved with, the Organisation. • Describe the various types of groups and teams that would be prevalent within the Organisation. • Assess positive and negative elements of the appropriate group organisations and structures. • Identify and evaluate the resultant impacts on the performance of the groups • Evaluate the impact any conflict identified may have on the Organisation. • Recommend resolutions and best practice approaches. SECTION TWO: REPORT ‘THE ORGANISATION’ (weighting 40%) ‘There is significant debate between the functionalist (Managerial) and the constructivist (Academic) perspectives of Organisational Culture. However, it is globally recognised that managing culture is very important in achieving and retaining organisational success, therefore effective managers must appreciate how national and organisational cultures operate, and the way power and politics work in the fluid post modern company.’ Consider this statement with regard to the Organisation you have chosen and, in a Report format, detail what an effective manager needs to understand to follow this advice. Identify and discuss the particular challenges which may arise within the specifics of your chosen Organisation. As a guide, your REPORT may incorporate some of the following points:- • Describe the Organisational Culture that exists in the Organisation and how it is demonstrated – both internally and externally. • Discuss how this Culture is created and maintained by managers and people within the Organisation. • Assess how National and Global Cultures may impact on the Organisation in terms of outputs and performance. • Recommend best practice approaches for managers to enable a positive, effective Cultural climate. Presentation (20%) • structure and organisation of material • clarity of writing • correctness • formal conventions • referencing