Direct Response Landing Page(s)

  • Status: Closed
  • Prize: $1040
  • Entries Received: 11
  • Winner: Iwanaguilar

Contest Brief

*** PLEASE READ THE ENTIRE DESCRIPTION, THEN TAKE SOME TIME TO DECIDE BEFORE COMMENCING WORK***

Most designers need directions and detailed feedback over and over and over again. This is because they don't understand why they are doing what they are doing. I am looking for those rare few who cherish (and even crave) autonomy and want to be tested in a head-to-head battle with an existing winning page. This is for those designers who don't mind stepping into the ring! :)

I'm looking for 4 landing page mockups based on the following presentation by marketing experiments (see below).

*** This doesn't not MEAN 4 times more work. In fact 3 templates are simplify reformats of existing designs (see the video/slide-show).

Only dummy-text is required - feel free to mimic a headine, pre headline, bullets, testimonials, guarantees, call to action, and other icons/images that help improve conversion on landing pages.

Basically if the dummy text is replaced with real words, this page is ready for launch.

PURPOSE OF WEBSITE:
Explain a high-end unique hair/beauty product and with a button to place an order (Call to action)

You must use the photographs attached. Images for marketing icons, buttons etc is at your discretion.

Contest Assessment Criteria:
1) You adherence to proven conversion principles but by all means do include an option for a wildcard entry. Sometimes you need to break the rules to succeed.

2) Design/Colour combination

3) Completeness of your design - i.e. If you replace the dummy text then you can put this online for testing. So don't forget things like footer, header (if you're using it), button copy…

4) Your ability to create and delivery from a video and a few words as guidance.

Video and slides used in the video that show 3 templates.
Video: http://www.youtube.com/watch?v=2FW6xiqhCJk

Slides here: http://www.slideshare.net/marketingexperiments/marketing-experiments-web-clinic0626

Delivery: 3 templates as mentioned in the above slideshow + one wildcard entry.
=====================================================
Please label your variations so they correspond to the above message:
Template1, 2 or 3.

"Template1: Page 24-25
Template2: Page 26
Template3: 27-28

See this slideshow for more details...
http://www.slideshare.net/marketingexperiments/marketing-experiments-web-clinic0626 "
=================================================================

Market: Haircare & Skincare for mid to high end products.

Research:
The winner gets the prize money and future work.

Conversion is about following principles not just aesthetics - just because it's pretty doesn't mean it will convert.

This contest will be advantageous to those whose designs have been split-tested.

You might want to do perform a couple of google searches and click on ads to see where you are landing. You will get more meaningful results on US google searches due to the high level of competition in the US.

The secret to getting this right is to watch the video and see a variety of landing pages on google before starting.

Good luck and feel free to ask any questions.

Recommended Skills

Employer Feedback

“@Iwanaguilar won the contest on 29 July 2013”

Profile image goodpayer, Australia.

Public Clarification Board

  • edbryan
    edbryan
    • 10 years ago

    congrats to the winner! =)

    • 10 years ago
  • edbryan
    edbryan
    • 10 years ago

    #27 and #28 sir. Thanks

    • 10 years ago
  • edbryan
    edbryan
    • 10 years ago

    Hi sir, kindly check #22 and #24 . Thanks!

    • 10 years ago
  • edbryan
    edbryan
    • 10 years ago

    Hi sir, kindly check #11 #12 #13 #14 Thanks!

    • 10 years ago
  • patil1987
    patil1987
    • 10 years ago

    hi

    • 10 years ago
  • edbryan
    edbryan
    • 10 years ago

    Hi sir, please kindly check #5 and #6. Thanks

    • 10 years ago
    1. goodpayer
      Contest Holder
      • 10 years ago

      Hi,
      Can you please label your variations so they correspond to the above message:
      Template1, 2 or 3.

      "Template1: Page 24-25
      Template2: Page 26
      Template3: 27-28

      See this slideshow for more details...
      http://www.slideshare.net/marketingexperiments/marketing-experiments-web-clinic0626 "


      Thanks,

      • 10 years ago
    2. jeponkz
      jeponkz
      • 10 years ago

      hey edbryan. you are here! :D

      • 10 years ago
  • Iwanaguilar
    Iwanaguilar
    • 10 years ago

    #8 proposal sent! regards.

    • 10 years ago
  • goodpayer
    Contest Holder
    • 10 years ago

    Hi all,

    Maybe this wasn't clear but 3 templates required are on the following pages:
    Template1: Page 24-25
    Template2: Page 26
    Template3: 27-28

    See this slideshow for more details...
    http://www.slideshare.net/marketingexperiments/marketing-experiments-web-clinic0626

    Thanks,

    • 10 years ago
  • YounesMouhtadi
    YounesMouhtadi
    • 10 years ago

    IM WORKING ON MY FRIEND ;)

    • 10 years ago
    1. goodpayer
      Contest Holder
      • 10 years ago

      Hi,
      I'm looking forward to seeing your work.

      With so little response and a guaranteed payout, this is going to be easy winnings. :)

      Fortune favours the brave...

      • 10 years ago
  • goodpayer
    Contest Holder
    • 10 years ago

    PURPOSE OF WEBSITE:
    Explain a high-end unique hair/beauty product and with a button to place an order (Call to action)

    • 10 years ago
  • goodpayer
    Contest Holder
    • 10 years ago

    This task requires you to research existing landing pages (from paid traffic) AND give your interpretation of the 3 templates shown in the video. Plus add a wildcard entry if you want.

    • 10 years ago
  • goodpayer
    Contest Holder
    • 10 years ago

    Please do not hesitate to ask any questions...

    Thanks,

    • 10 years ago
  • wilfridosuero
    wilfridosuero
    • 10 years ago

    i working on this dont close the proyect

    • 10 years ago
    1. goodpayer
      Contest Holder
      • 10 years ago

      Not closing project. :)

      • 10 years ago

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