Kim H.

## BIO Certified Adwords and MSN adCenter, MBA, 20+ years of analysis and marketing experience. I'm very interested in providing PPC advertising for your business. I have experience with conversion tracking, geo-targeting and using google analytics to optimize Adwords Accounts.  I'm new to Vworker, but not to Adwords and AdCenter, have managed a dozen clients of various industries and budgets (Budgets totaled $15,000 per month, over thousand ad groups) I have experience with conversion tracking, geo targetting and using google analytics to optimize Adwords Accounts. Services I can provide:     * Keyword Research     * Google Adwords and MSN adCenter campaign set up, optimizing and maintenance     * Conversion tracking & Split Testing     * Search Engine Optimization (SEO)     * Facebook Pages (Social Media)     * Linking Services I can help you locate the keywords to target, sites to place banner/image ads, account set up and optimize your paid search campaigns, test ad copy, landing pages and promotions to get the best targeted search exposure for your business. ## Area of Expertise About me: I have an extensive background in Marketing Analytics with fortune 500 companies, have earned an MBA and most recently I manage, and optimize client’s pay per click advertising through ad, bid, keywords, competitor and industry research, negative keywords, landing pages and website content optimizing.     * Experienced in a managing multiple high spend campaigns     * Certified in Google Adwords (Fundamentals, Search and Analytics) and MSN adCenter     * Provides client reporting and account transparency     * Through optimization have doubled click-through (CTR) and increased average time on site for a previously professionally-managed account in six months, while reducing cost per conversion and total spend     * For non-professionally developed campaigns, I have moved the impression share from 20% to over 60% in a matter of weeks based on restructuring and keyword research     * Recently moved a client from a rank of 44 to 5 through SEO efforts (meta-data, content, site map, linking)     * Recommends website optimization strategies and linking opportunities     * Experienced in many industries: Retail, E-commerce, Hospitality, Technology, B2C and B2B Services, Life Sciences. I look forward to assisting you grow you business! Kim Henderson-Lee