Melissa B.

As a Marketing Manager, I lead the development and execution of strategic marketing campaigns that increase brand awareness, generate leads, and drive conversions. I have over 20 years of combined experience in journalism, public relations, marketing, and online education, which gives me a unique perspective and skill set to create engaging and effective content for diverse audiences and channels. My core competencies include communications, content marketing, website management, webinar production, and email marketing. I am passionate about telling stories that showcase the value and impact of the company's services and programs and that inspire and motivate potential and existing clients. I work collaboratively with the sales, leadership, and educational teams to align our marketing goals and messages with our company's mission, vision, and values.