Profile image of kaustubhsbm
Flag of India Udaipur, India
Member since July 25, 2016
1 Recommendations


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Alumnus of IIM, Lucknow, over 9 years experience in Teaching & Training & 14+ years of industry experience. I have worked with various industries like BFSI, IT, distribution, retail, consumer durables, telecom & automobile Being a passionate Rider, I have my brand, iRide which is into adventure, motorcycle themed apparel designs. I have worked full time with ICICI, ABN AMRO Bank, Bharti Telecom, Tech Pacific & done projects with Coca Cola, Britannia, Airtel, United Breweries, Aptech I have been a professor at MICA, IIPM & ICFAI & conducted corporate trainings with Future Group, Bharti, Essar Steel & Telecom, SPCA, Wipro, in subjects like Branding, Advertising, CRM, Sales, Customer Service Excellence, New Product Launches, communication, people management, problem solving, decision making, conflict management, negotiations, leadership, creativity, change management My articles have been published in leading newspapers & I have developed content for B school 2 management institutes
$20 USD/hr
5 reviews
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Nov 2013

1. India’s 1st integrated motorcycle apparel maker 2. Current design range - motorcycle, jeeps, cycles, running, gym, humour, pets, lawyers and more 3. Product range - t-shirts, hoodies, polo t-shirts, shorts, bandana I manage complete company affairs here along with my team

Managing Director

Dec 2009 - Jun 2014 (4 years)

[login to view URL] Riders - Regions largest Royal Enfield Dealership 2. National Keep Riding Champions from 2010-2012 for best & most interesting motorcycle rides 3. Pioneered many concepts in service, which were later adopted by Royal Enfield nationally

Asst Professor

Jun 2008 - Jun 2009 (1 year)

Faculty at MICA, areas of interest – Brand Management MDPs 1. Ideate, Inspire and Implement various MDPs, including online, with all professors 2. Liaising with national and international organisations for conducting MDPs Internationalisation 1. Handling various internationalisation efforts at MICA 2. Tie up and co ordinate with foreign universities for student & faculty exchange 3. Organise International conferences and seminars

Head – Premium Channels and Voice Acquisition

Feb 2007 - Feb 2008 (1 year)

Handled proprietary sales force and voice acquisition for Gujarat Responsibilities Handling a multi product channel doing credit cards, personal loans, insurance, investments, etc. Deliver revenue targets, formulation, implementation, improvement and sustenance of sales strategy Key achievements Highest cards and insurance from state within 2 months of taking charge Grew insurance by 850% Y-o-Y Did more than 50% of branch business Did about 80% of insurance in West asset vertical

Manager - Premium Channels

Aug 2005 - Jan 2007 (1 year)

Handled sales force for assets in Delhi and NCR. Incubated a new distribution ‘IDiA’ Responsibilities Team leading & handling corporate clients Handling a multi product channel doing cards, loans, insurance, investments, etc. Deliver revenue targets, formulation, implementation & sustenance of sales strategy Achievements Selected for ‘ABN AMRO All Star’ - recognition for best performers of 2006 Y–o–Y growth of 140% in cards & 207% in Insurance Met Asia CEO, with 165% achievement of targets

Relationship Manager

Apr 2004 - Aug 2005 (1 year)

Responsibilities Channel management – setup & running of DST and DMAs across Rajasthan Built relationships with business partners like HPCL, IOCL, Reliance, Air Deccan Key achievements 205% overachievement of sales targets with 50% of allotted resources Successfully launched 5 products across Rajasthan Increased number of active dealers from 30% to 95 % & products’ share in sales from 5% to 45% Worked on 2 projects in new product development for jewellery and IT hardware sectors

Deputy Manager

Jun 2003 - Apr 2004 (10 months)

Responsible for business of APC Back Pro range of UPS & Samsung range of laser printers. This included sales, training & developing new channel in Delhi & NCR 
Responsibilities [login to view URL] sales & collection related activity with distribution expansion 2. Developed sales forecast; implemented demand generation Key achievements [login to view URL] monthly & quarterly targets in numbers & value by over 60% 2. Increased billed customers by 200% & active channel base by more than 400% in 5 months


Post Graduate Diploma in Management

2001 - 2003 (2 years)

Graduate - Bachelors of Science - Biology

1998 - 2001 (3 years)


Brand Elements in Hindu Mythology Brahma

A study of brand elements of Hindu ythology


  • US English Level 1
  • UK English 1


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