LOGO DESIGN, VISUAL IDENTITY, CORPORATE STATIONARY & BRAND BOOK

Job Type: Develop a Logo Design, Visual Identity, Corporate Stationary and a Brand Book Job Header: Using design theories, advanced rules of design and/or a grid system, a logo design, visual identity, corporate stationary and a brand book is required for a company called, "Strat & Wolf Pvt Ltd" registered under the Ministry of Corporate Affairs, Government of India. Job Description: The logo should only use the name “Strat & Wolf” and must represent minimalism, modernism and elegance without forgetting that this is going to be a formal and corporate business identity. The business of Strat & Wolf will be to provide strategy, consulting and other advisory services to other companies and start-ups in different fields or let’s say, Business Management Consultants, therefore, the logo and overall branding should just be focused on formal and corporate attributes. Brand Concept: The name “Strat” is derived from the word Strategy and the name “Wolf” has been derived from the Animal Wolf. Also, the concept is inspired from “Wolf Pack Strategy” used widely in the business world. Wolf Pack Strategy is where the wolves use a distinct strategy when they go for hunting or move from one forest to another. In the same manner, the business of Strat and Wolf will be to form a strategy for its customers and offer various other services. Hence, the concept should be combining Strat & Wolf together using one primary and one secondary. Brand Styles: The logo style or the overall corporate identity style should be minimalist or geometric or monogramed or lettered and the designer must share multiple ideas to formalize a collective opinion and narrow down the concept. Brand Attributes: Ambitious, Approachable, Authentic, Mature, Calm, Creative, Disruptive, Elegant, Futuristic, Graceful, Innovative, Modern, Professional, Loyal and Wise. Additional Information: The conceptualization and information shared above is only basic information to depict the expected research driven variations required by the designers and shall in no manner undermine or restrict the possibilities that designers can offer or are expected to deliver. Required Formats: PNG, JPG, AI, Vector including printable resolutions and transparencies are to be delivered in High Quality and High Resolution. Please note that the content for the stationary and other printables will be shared in the due course.