Logo and Brand design

  • Status: Closed
  • Prize: $75
  • Entries Received: 101

Contest Brief

We are looking for someone to design our logo for our startup, PopOpps. We don’t have a clear idea of what we want in our logo which is why we are holding this contest, we need the designer to help us with logo ideas that best fit our startup and symbolize/reflect our offering.

About PopOpps:
- PopOpps stands for Pop Opportunities. It is a mobile application for discounts like Groupon. However, PopOpps focuses more on real time discounts, and last minute deals. Real time discounts is an essential part of our value proposition that we would like to highlight. We also have geolocation advantages where customer can see deals near them. Vouchers are 100% free for customers on PopOpps.

Target Audience:
- PopOpps is designed for the millennial generation. We need something fun, and hip.

Colors:
- Any color except: Black, Purple, Yellow, Orange, & Brown. Need a vibrant color.

Positioning:
- We are not positioning ourselves as a discount application for savings. However, we are positioning ourselves as a lifestyle app that provides consumers with different opportunities to try new adventures, places, get better value for their money, and have a good time. Logo should resemble happy moments, fun, and joy.

Logo Ideas:
- We don’t have a specific vision for the logo, however ideally, we would like the “Pop” concept to be highlighted. If you can create a connection between Pop & discounts then that would be great.

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