Design a Logo for Travel Channel South
- Status: Closed
- Prize: €100
- Entries Received: 156
- Winner: blackde
I am about a launch a sales effort towards companies in the travel sector in Iceland. The concept evolves around info-screens that will be placed in lobbies of hotels and guesthouses in the southern part of Iceland. We operate the screens and will sell commercials on them.
The name of the business concept is Travel Channel South and we are making marketing material for the concept. A part of that is a logo.
The logo needs to ...
1) Show the name „Travel Channel South“, which implies info for tourists in the south part of Iceland. Later we will make the same business concepts for the East, North and West part of Iceland so it is necessary to bear in mind that we might need, on a later date, similar logos for the other quarters of the country, i.e. East, North and South.
Attached is a basic logo idea, to maybe show what I mean, showing how the word „South“ is made seperate from the first two words.
2) Preferably the logo should be light and attractive and show „movement“ (since this is the travel sector). Also be colorful, but not to much.
3) Use an easily readable font, still smart in design
4) The south part of Iceland has the great Geysir, many waterfalls, the Glacial Lagoon and Thingvellir National Park. Those are all iconic places, that might fit in the logo, maby a cartoon image showing these places. Just an idea.
Later I will make a intro-video with this new logo and to have it run occasionally over the info screens, along with commercials and tourist info. This video will be apprximately 5-7 seconds long and shows the logo fade in (and fade-out), with movement and attractive design. Maybe this needs to be taken into cosideration when designing the logo from scratch.